It is nice to be quoted. I was alerted today that someone in Australia has published one of my articles for Australian business people to read. It shares some thoughts that were first expressed at CustomerThink.com. (Be sure to check out that website. You may want to search for "Chris Stiehl" there and see some of what I have written in the past.)
One of the advantages of being published is that people can comment on your thoughts and your work. That enables an author to direct the discussion, to put a position out there and see what interest it sparks. I appreciate my thoughts about salespeople being shared in Australia. I cannot wait to read any responses from "The Land Down Under."
So, what was the point of the article? Salespeople are often blamed and measured, not often listened to or studied. I have seen salespeople being required to spend hours a week filling out reports and paperwork (OK, it was mostly computer "paperwork"). The salespeople were unhappy about this. They understood management's need to "measure" their activity, but wished that the measurement could be less intrusive. Instead of sitting at a computer desk, they felt they should be out selling!
The very best salespeople listen well. That is the key attribute. It can be shown that faster and easier tracking or reporting techniques not only make salespeople happier and more satisfied, but it also makes them more productive, in dollars and cents, their key measurement.
Management needs to listen to the salespeople just as if they were another segment of the marketplace. What I would recommend is that each company consider obtaining a "Voice of the Salesperson" in much the same way that customers are researched - collecting their needs in an open-ended research effort, possibly using an objective 3rd party to ask the questions and obtain their needs. Then, set about meeting those needs. The sales force is the voice and face of the company. Treat them as a valued resource.
What do you think?
Have a wonderful Christmas and New Year!
Sunday, December 19, 2010
Wednesday, December 15, 2010
Take Time to STOP ... and Listen!
You may have read about this. Joshua Bell, the world renowned violinist, played incognito as a "street musician" for an hour in the DC subway as an experiment for the Washington Post.
He played six challenging Bach pieces, as passersby hurried on their way to work. Over a thousand people rushed by. A few people gave him money, and about 6 stopped to listen. Only one person recognized him.
Various people, from time to time, would pause or slow down and admire his talent. One three year old boy didn't want to rush past. He kept stopping to listen. Finally, his mother pulled him away. He was turning his head the entire time. Bell collected $32.17 for an hour's performance. There was no applause or recognition of any kind. Just silence. He had played a violin valued at $3.5 million.
This was a performance by one of the world's best musicians, playing some of the finest music ever written, with one of the most beautiful instruments ever made. Did anyone notice? Just days before, Joshua Bell had played to a sold-out theater in Boston, where pretty good seats went for $100 each to sit and listen to him play.
Is there beauty all around us if we stop, look and listen? How much are we missing by rushing through life? Are we in too much of a hurry to appreciate beauty and life? Are only innocent children open to this kind of experience?
The Washington Post won a Pulitzer for their feature article about this experiment.
Take a moment today, right now, and appreciate life and sounds around you. You are not here forever. You have an expiration date.
As we have argued in this blog before, are you truly listening to the world around you? Learn how to do that, and you will be successful in business, and in life!
Friday, December 3, 2010
Is it lack of jobs or lack of skills? + social networking question
Is there a lack of jobs out there, or a lack of skills and training to fill the jobs that are available? A new book co-written by my friend and co-author, Henry DeVries, claims there are plenty of jobs, if you have the right skills and training. The book is called Closing America's Job Gap. It is available for pre-sale next week; due to be published in January. I think the book is terrific. I provided a little data for the book from my experiences doing research on the Workforce Investment Act. The main premise of the book is that even though unemployment stands at or near 10%, there are jobs available. There is just a lack of skilled and trained workers. With math and science skills declining in America's workforce, the workers and the jobs just aren't matching up too well. To read more about the book, click HERE.
If you are a potential employer or a job seeker, you should read this book! Please add to the comments on Barnes&Noble.com or Amazon.com about the book, even if the comments are brief and merely about anticipation, as the pre-sale starts next week and I'd like to help Henry develop some "buzz" about the book.
Now, does your employer encourage or discourage social networking activity at work? We have all heard of companies that actually encourage it, and have experienced success. PetCo, for example, has become a preferred commentator in the world of social networking by contributing and hosting helpful conversations about pets. I'm sure that does not hurt their business. In the cartoon referenced here, Dogbert winds up giving a promotion to an employee who "wasted" all his time at work on social networking. He was given the job of being the new Marketing exec. Other companies punish employees for such activities.
What do you think? Is spending a little time building your presence on social networks at work worthwhile? What limitations should there be? How should this be monitored?
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