Tuesday, July 13, 2010
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Henry can be reached at henry@newclientmarketing.com. Chris can be reached at chris@stiehlworks.com. VISIT THE WEBSITE FOR OUR BOOK at PainKillerMarketing.com
Feel the pain? We write and speak about how companies such as Cisco, Palm, Johnson & Johnson, Pfizer, Flowserve and General Motors are using the techniques we describe to find customers and lose the competition. Are you marketing benefits or listening for pains to solve? People spend 19 times the time, money and effort to solve a pain as to reap a benefit. Chris Stiehl and Henry DeVries are authors of the new book, Pain Killer Marketing.
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Pain Killer Marketing
Henry DeVries and Chris Stiehl, Pain of Customer Researchers
Henry can be reached at henry@newclientmarketing.com. Chris can be reached at chris@stiehlworks.com. VISIT THE WEBSITE FOR OUR BOOK at PainKillerMarketing.com